News: Marketing
Plus Fitness to revitalise franchise with major rebranding
Australian owned and founded 24/7 gym franchise network, Plus Fitness, will undergo a major rebrand across its nearly 200 clubs that will see the franchise revitalise its brand and club…
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World Athletics to celebrate new Kids’ Athletics Day on 7th May
To mark the launch of its new Kids' Athletics program, World Athletics will be celebrating Kids' Athletics Day on 7th May with organisations around the world. Based on a belief…
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NFL announces General Manager appointments to lead growth in Australia along with the UK
The NFL announced that Charlotte Offord and Henry Hodgson, key figures in the NFL's international marketing activities, are being appointed as General Managers for Australia and the…
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MCG to host Argentina versus Brazil World Cup qualifier
The Melbourne Cricket Ground is to host a FIFA 2022 World Cup qualifying match between Argentina and Brazil on 11th June. Unlike exhibition matches generally played in Australia, the…
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Xero announced as FIFA Women’s football partner
Business management platform Xero has been named as a FIFA Women’s Football Partner under FIFA’s new commercial partnership structure that will come into effect in 2023. The…
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Deloitte announced as International Olympic Committee partner until Brisbane 2032 Olympics
The International Olympic Committee (IOC) and global consultants Deloitte have signed a 10-year, five-Games partnership that will see as an Olympics sponsor until the 2032 Brisbane Olympic…
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OneFitStop reveals rebranding as Hapana
Leading fitness business solutions provider OneFitStop has announced that it will trade under a new name, Hapana, while also introducing a new logo and brand identity. Launched nine years…
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Polytan named Germany’s ‘brand of the century’
Artificial turf, manufactured by Polytan under the Poligras and LigaTurf brands, has been named as the ‘Brand of the Century’ by Germany’s Zeit publishing group. Selected…
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