News: Marketing
Les Mills Asia Pacific spotlights three potential dangers to fitness clubs
Les Mills Asia Pacific has highlighted that while many fitness businesses were thriving pre-pandemic, suddenly many are closing from having lost the battle with the ever-changing…
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Singapore Airlines extends sponsorship for home Formula 1 Grand Prix
Singapore Airlines has extended its role as title sponsor of the Formula 1 Singapore Grand Prix for three more years, continuing with this year’s race. Having not been held for the…
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Sports rights and sports media revenues set for 5.6% growth across APAC through 2022
The market for sports rights and sports media revenues across Asia Pacific recovered in 2021 after the damaging impact of the Covid-19 pandemic in 2020 and is expected to grow at a…
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Klook and KAYAK announce integration massive inventory of things-to-do
Klook, a leading travel and leisure e-commerce platform and KAYAK, the world's leading travel search engine, have announced an expanded integration that will enable KAYAK users to…
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Yas Island announces comedian Kevin Hart as its first Chief Island Officer
Abu Dhabi’s Yas Island has announced that US actor and comedian Kevin Hart as its Chief Island Officer - a role that will see him promote the “world’s most entertaining…
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Hong Kong Tourism Board announces revival plan in wake of COVID
With the fifth wave of the COVID pandemic subsiding, The Hong Kong Tourism Board has announced a revival plan highlighting Hong Kong’s vibrant developments and new experiences, aimed…
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Les Mills club partnership offers route to group fitness success
With its 2021 Global Fitness Report having found that live fitness classes are the single most popular gym-type activity, Les Mills Asia Pacific has highlighted how its Club Partner program…
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Golf’s Asian Tour names David Rollo as Chief Operating Officer
The Asian Tour has announced the appointment of David Rollo as Chief Operating Officer. Commenting on the appointment of Rollo, who has worked very closely with the Asian Tour over the…
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