News: Marketing
Drummond Golf and adidas among high profile brands attracted to immersive world-first golf metaverse
Web3 golf company, Play Today, has attracted some of the leading golf equipment brands to its world-first golf metaverse as it launches to a global audience, beginning with the livestream…
read moreSingapore Tourism Board launches SingapoRewards incentive program
Looking to showcase its hidden gems and offer new perspectives to visitors, the Singapore Tourism Board has launched SingapoRewards, a new incentive programme that will rewards eligible…
read moreSportradar secures ATP data and betting streaming rights
The Association of Tennis Professionals (ATP) and sporting data specialist Sportradar have agreed a six-year partnership covering betting data and streaming rights. Set to replace the…
read moreTrip.com Group collaborates to promote Japan as a specialist destination
Global online travel services provider, Trip.com Group, has collaborated with Japan Tourism Agency to promote and position Japan as a specialist destination in a post-Covid environment…
read moreEventbrite announces 8% cuts to global workforce
Fearing recessionary pressures and a looming economic downturn, global event management and ticketing service Eventbrite has announced that it is to cut about 8% of its workforce. With 881…
read moreResorts World Sentosa links with LIV Golf for inaugural Singapore event
Breakaway global golf tour LIV Golf has announced Resorts World Sentosa as Presenting Partner and Official Hotel of LIV Golf Singapore, to be held at Sentosa Golf Club from 28th to 30th…
read moreKey global appointments at Precor and World Gym
Precor owner Peloton has announced the appointed Dustin Grosz as Chief Executive of Precor, while World Gym has named Brea Ballard as its new Vice President of Marketing. The appointment…
read moreAustralian and Asia Pacific Masters Games sign Memorandum of Understanding
The Australian Masters Games has, for the first time in its 36-year history, signed a Memorandum of Understanding with the Asia Pacific Masters Games, aimed at bringing international…
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