News: Marketing
Tenka appoints Claire Kelly as Managing Director Gemba Europe and Middle East
Tenka, owners of Gemba and Turnstile, has announced that Claire Kelly has transitioned from her role as Gemba Europe General Manager to the new position of Managing Director Gemba Europe…
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AXS joins with TikTok in global ticketing partnership
Popular short-form video hosting service TikTok has announces a new partnership with ticketing platform AXS to offer fans a new way to discover and buy tickets to live events. Live in…
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PureGym study reveals Australia’s favourite exercise workout
New research by PureGym has revealed, while dance workouts are the most popular form of exercise for 51 countries, in Australia the preferred workout is different. Using Google data to…
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400% increase in Google searches for Sri Lanka as a destination
A pair of recent travel trade events in Melbourne and Sydney have highlighted growing interest in Sri Lanka as a tourism destination. Following a 400% increase in Google searches for Sri…
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YouGov study finds one in five Saudi Arabian residents choose theme parks as their preferred leisure destination
YouGov study finds one in five Saudi Arabian residents choose theme parks as their preferred leisure destination A study of how Saudi Arabian residents prefer to spend their out-of-home…
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Visa ‘Future of Fandom’ report shows how sport fans engage with technology
Findings released by global payment company Visa show that 51% of fans check live statistics while watching a live event, 47% engage with other live content during an event and 64% of…
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MKTG Sports and Entertainment strengthens service offerings and refreshes organisation
Dentsu's MKTG Sports and Entertainment has today announced a strategic enhancement of its service offerings which include launching a specialised PR and Talent Marketing division;…
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IOC President marks 100 year anniversary of the Olympic Winter Games
International Olympic Committee President Thomas Bach has celebrated the 100th anniversary of the first Olympic Winter Games - held in the French community of Chamonix in 1924 - this…
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