News: Marketing

Hisense raised its brand awareness through partnering with UEFA Women’s EURO 2022

As a global partner of the recently held UEFA Women's Euro 2022 and through years of sports marketing and technological innovation, Hisense has significantly increased its brand…

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Aug 4, 2022 Events / Marketing / Sport /


World Surf League fans frustrated with cancellation of 2022 Quiksilver / ROXY Pro France

The recent announcement from the World Surf League and Boardriders advising of their decision to the cancel the 2022 Quiksilver / ROXY Pro France in Hossegor has seen fans of the event…

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Aug 1, 2022 ByKaren Sweaney Events / Finance / Marketing / Sport /


Emirates extends Rugby World Cup partnership for 2023 and 2027 editions

World Rugby and Emirates have announced an extension of the Dubai-based airline’s long-standing relationship as a Rugby World Cup Worldwide Partner. Under the extended agreement, the…

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Jul 28, 2022 Events / Marketing / Sport /


Mindbody and ClassPass Mid-Year Wellness Trends Report explains a changing business landscape

The newly-released Mindbody and ClassPass 2022 Mid-Year Wellness Trends Report has shared a range of predictions for the exercise, fitness and wellness industry revealing “a common…

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Jul 28, 2022 Fitness / Marketing / Technology / Wellness /


AUSactive’s Barrie Elvish named Chair of World Active Forum

The newly formed World Active Forum has named Barrie Elvish, Chief Executive of AUSactive, as its first Chair. The group, which was officially formed on 20th June during a virtual meeting…

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Jul 27, 2022 Fitness / Marketing / Wellness / Group and Singapore Tourism Board strengthen collaboration Group and Singapore Tourism Board are strengthening their collaboration across key markets including Thailand, South Korea and Hong Kong, while expanding their partnership to…

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Jul 17, 2022 Marketing / Tourism /


Gay Games Hong Kong launches new promotional campaign

Gay Games 11 Hong Kong 2023 (GGHK) is inviting everyone to come out for the Games in 2023 and as such has produced a video campaign, developed by DDB Group Hong Kong, which aims to generate…

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Jul 16, 2022 Arts / Events / Marketing / Sport /


Theme park developer Sim Leisure Group names new Chief Executive

Theme park developer and operator, Sim Leisure Group, has announced changes to its senior management and board of directors with new appointments to facilitate the group's expansion.…

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Jul 15, 2022 Attractions / Design / Marketing / Tourism /



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