News: Marketing
Thailand campaign launched to redefine the remote work experience
A campaign initiative supported by the Tourism Authority of Thailand has been launched to redefine the remote work experience. The ‘LOCO(AL) Working Space’ campaign invites…
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Dubai welcomes 7.15 million visitors in first third of 2025 as tourism sector powers ahead
Dubai welcomed 7.15 million international overnight tourists between January and April 2025 - a 7% annual increase - growth that builds on the 18.72 million people who visited in 2024, the…
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Viva Leisure corporate rebranding reflects its tech-enabled fitness, health and wellness portfolio
ASX-listed health club and facility operator Viva Leisure has launched a bold new corporate brand to reflect its ongoing diversification and investment in technology. From a single club in…
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STRONG Pilates launches brand campaign to disrupt leading fitness genre
Fast-growing, Australian-born fitness franchise STRONG Pilates has today launched its new brand campaign ‘More Than Pilates’ which is designed to disrupt the traditional Pilates…
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Asia-Pacific leads trending tourism destinations
Asia-Pacific is home to eight of the world’s top 15 trending summer (Northern Hemisphere) travel destinations, according to Travel Trends 2025, the annual Mastercard Economics…
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New Chief Marketing Officer appointment announced for combined Legends and ASM Global business
Global premium experiences company Legends has announced the appointment of Matt O’Neil as Chief Marketing Officer of the combined Legends and ASM Global business. Advising of the…
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Guizhou Culture and Tourism Promotion launches in Sydney
The 2025 Amazing Guizhou Culture and Tourism Sydney Promotion was launched on 12th May in Sydney alongside the Guizhou Culture and Tourism Promotion Conference. Guizhou is home to 35…
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Zeavola Resort on Thailand’s Phi Phi Island acquired by Outrigger Hospitality Group
The Outrigger Hospitality Group has announced its acquisition of the Zeavola Resort on Thailand’s Phi Phi Island. The premier beachfront property on the northern tip of Phi Phi…
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