Latest News

Back to Latest News back


Hapana secures investment to drive USA expansion

Hapana secures investment to drive USA expansion
November 6, 2023

Fitness technology platform Hapana has today announced a new investment from Riverside Acceleration Capital (RAC), a multi-stage growth fund based out of New York.

With plans of further expansion into the USA market, Hapana will be using the investment to drive growth and brand awareness across North America.

Welcoming the backing, Hapana Chief Executive, Jarron Aizen (pictured) advised “with the new investment from RAC, Hapana is even better positioned to fill the significant gap for owners and operators in the boutique fitness space, especially at a multisite, or franchised level.

“Members want a personalised, high-end experience, while studio owners struggle with complex operations and reporting across the business. Hapana's software is designed to empower fitness establishments to deliver tailored digital experiences and turn member engagement into a competitive advantage.”

Having experienced rapid growth, initially focused on Australia, with thousands of gyms and fitness studios as customers Hapana is now expanding across Asia, Europe and North America.

Specialising in multi-location businesses - with 60% of their customers managing at least five fitness locations - over $300 million in payments are processed annually through the Hapana platform.

Customers include global brands like Gold’s Gym, UFC Gym, F45, KX Pilates, Strong Pilates and Body Fit Training.

Aakash Patel, Principal at Riverside Acceleration Capital, notes “fitness studios today must offer top-tier digital experiences for their members. The journey no longer starts and ends at the gym door; it's now an ongoing customer relationship weaving technology with fitness.

“Hapana's software is primed to help brands harness this shift and turn digital member engagement into a competitive advantage.”

With the new investment from RAC, Hapana plans to accelerate its growth in the United States. The company plans to hire new team members, develop new products and features, and expand its marketing reach.

Click here to contact Hapana via their entry in the Australasian Leisure Management Supplier Directory. 

Related Articles

3rd November 2023 - Coach Welly secures pre-seed funding valuing company at $4.25 million

9th October 2023 - BFT and Hapana extend partnership

14th September 2023 - Fitness management platform Hapana collaborates with Stripe to meet global customer needs

13th September 2023 - New Anytime Fitness promotion welcomes every type of gymgoer

12th September 2023 - Revo Fitness to partner Adelaide 36ers through next two NBL seasons

8th September 2023 - Fernwood Fitness opens premium facility in Kirrawee

30th August 2023 - Fitness On Demand names Andy Peat as new Chief Executive

24th August 2023 - Accor and Peloton partner to incentivise health and fitness for guests travelling in Australia

9th August 2023 - Jetts Fitness named second in ‘Best Places to Work in Australia’

9th April 2023 - FIBO 2023 to showcase latest disruptive fitness technologies

5th April 2022 - OneFitStop reveals rebranding as Hapana

10th January 2022 - Fitness technology company Myzone reaches US$102 million valuation after new investment

24th April 2015 - OneFitStop launches upgraded fitness technology platform