Formula 1 collaboration fuses art, racing, and technology

July 25, 2023

A Formula 1 collaboration, the Velocity Series, sees Bybit - the world's third most visited cryptocurrency exchange - and Oracle Red Bull Racing join forces with an impressive lineup of digital artists to create unique digital collectibles inspired by race team data and telemetry from the F1 dominating RB19 car. The Bybit launch of the Velocity Series delivers an innovative fusion of art, racing, and technology.

The Velocity Series marks the debut collaboration between an F1 team and renowned digital artists. who have all achieved remarkable success. The series starts with Dutch artist Rik Oostenbroek, known for his dynamic shapes and abstract forms across a multi-disciplinary approach.

Curated in collaboration with AOI, a foundation for emerging art and technology, the series consists of four releases coinciding with the Dutch, Japan, United States, and Abu Dhabi Grand Prix throughout the 2023 Formula 1 season (specific drop dates may be subject to change). Each release features a range of NFT collections, including a limited-edition NFT collection exclusively accessible to holders of the Velocity Pass, and a publicly available open-edition sale.

The Velocity Pass, a first of its kind from a motorsport team, is a dynamic piece of art that changes throughout the season. Besides being a premium NFT, the pass offers art enthusiasts first-hand access to the ongoing Velocity Series narrative, boasting a wealth of utilities.

All four Velocity Series releases allow pass holders to participate in a holder-exclusive NFT sale to secure digital masterpieces by the featured artists. Pass holders will also receive a complimentary open-edition NFT at each of the four releases, adding extra value to their collection. Moreover, pass holders will gain access to Oracle Red Bull Racing experiences, and chances to win rare prizes from Oracle Red Bull Racing and Bybit.

Head of Fan Engagement from Oracle Red Bull Racing, Caroline Buckland enthused "we are extremely excited about teaming up with Bybit and this group of hugely talented artists for the Velocity Series. The NFTs released as part of the series are limited editions and truly capture the essence of the Team's prowess and progressive performance. Each collection is unique to the artists' particular style, making them highly sought after by collectors and fans."

Anndy Lian, Head of Partnerships at Bybit enthused "as long-term and strategic partners, Bybit and Oracle Red Bull Racing are excited to launch the Velocity Series, which brings together the creative talents of some of the world's best digital artists with cutting-edge technology, enabling us to leverage our respective strengths and further advance our position in the rapidly-evolving Web3 era.

"The Velocity Series represents a unique opportunity to engage with our customers and fans, and we are excited to empower even more creativity through this collaboration."

This collaboration enables art enthusiasts, collectors, and racing fans to engage with this unique fusion of art and racing data. By intersecting high-octane racing data with digital artistry, these NFTs represent the expansion of Formula 1 into the digital realm and highlight the growing significance of Web3.

For more information and updates about the Velocity Series, please visit Bybit's official website

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