Life Fitness selected as preferred equipment supplier to World Gym International
Life Fitness has signed a partnership agreement to be a preferred equipment supplier to World Gym International which will see Life Fitness supply World Gym facilities with premium cardio and strength training equipment from its Hammer Strength and SCIFIT brands, in addition to its Life Fitness SPARC and Arc Trainer cardio products.
World Gym International Chief Operations Officer, Jarrod Saracco notes “It’s a new world out there, and our iconic past is shaping our vision for the future. Partnering with Hammer Strength and SCIFIT helps us provide the best options possible for our unique set of member demographics and their varied training needs.
“The Life Fitness SPARC and Arc Trainer products give us more diversity and technology to help our everyday athletes achieve remarkable results while having a superior training experience.”
Life Fitness International Vice President, Frank van de Ven adds “World Gym has a long history of creating world-class exercise experiences for their members around the globe. We are thrilled to partner with World Gym to provide their franchise owners and members equipment from some of our industry-leading brands to help bring these experiences to life. As the World Gym brand continues to expand globally, we are looking forward to being part of their continued success.”
Founded in 1976 by Joe Gold, World Gym has a legacy of keeping people fit and changing lives for over 40 years. Now with over 200 locations on six continents, World Gym is one of the most internationally recognised fitness brands. World Gym facilities offer members a wide variety of amenities, from premier cardio and strength equipment to personal training and group fitness classes.
To learn more about World Gym and franchise opportunities with this storied brand, please visit WorldGymFranchising.com
Click here to contact Life Fitness Australia via their entry in the Australasian Leisure Management Supplier Directory.
Image courtesy of Life Fitness.
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