ICONSIAM participates in multimedia event promoting Thailand tourism experiences

May 3, 2023

Tourism Authority of Thailand has collaborated with ICONSIAM, the largest retail and lifestyle complex perched across Bangkok’s renowned Chao Phraya River, to promote tourism experiences in Thailand.

The collaboration is showcasing the longest multimedia water feature in Southeast Asia - the ‘ICONIC Multimedia Water Features’ in the project 'VIJITR 5 Regions'@Bangkok

‘VIJITR 5 Regions’ is organised by the Ministry of Tourism and Sports by Tourism Authority of Thailand, in order to continue driving Thailand's tourism in promoting meaningful travel experiences and working towards more sustainable tourism, as well as to further attract more domestic tourism. The event is currently on until 7th May at River Park, ICONSIAM.

Managing Director of ICONSIAM Supoj Chaiwatsirikul commented on ICONSIAM's participation in the 'VIJITR 5 Regions' project noting "ICONSIAM is a renowned landmark along the Chao Phraya River and a popular travel destination for both Thai and foreign travellers.

“In order to welcome tourists traveling to Thailand, ICONSIAM is participating in the 'central region', under the concept "Moo Light Experiences VIJITR Mu (Telu)", a spectacular light and sound show along the Chao Phraya River which will be held at River Park, G Floor, ICONSIAM, that reflects the beliefs of Thai people about moonlight and bathing in the moonlight for positive energy and prosperity.

“The "ICONIC Multimedia Water Features" show combines water, light, colour, sound and multimedia, which is the longest in Southeast Asia. It is a multimedia water feature with the most diverse multimedia mix in the world, a show that harmoniously blends Thai culture and traditions, and has won the Gold Stevie Awards 2019 in the category of Art, Entertainment & Public – Art Event from the 16th Annual International Business Awards. This is another source of pride for ICONSIAM, which created a new world-class attraction in Thailand to take place on the banks of the Chao Phraya River and to be widely known around the world.”

Supoj continued "This is the second year that we participate in the 'VIJITR' project after the success of the event in the first year. ICONSIAM is considered a destination that is accepted by tourists from all over the world, and a top tourist attraction in Bangkok which tourists like to go the most based on a survey among travellers who use Grab transport service from six Southeast Asian countries. In addition, ICONSIAM has also been selected as a venue for many events, including conferences, seminars, and entertainment activities, and world-class art exhibitions. By joining the project 'VIJITR 5 Regions'@Bangkok, ICONSIAM will represent Thailand by combining the best of Thailand with the best of the world on a landmark along the banks of the Chao Phraya River for all to see again."

For more information visit www.iconsiam.com/

Image: The "ICONIC Multimedia Water Features" at River Park, ICONSIAM, Bangkok, Thailand.

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