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Embed’s Mobile Wallet dominates trends at the Saudi Entertainment and Amusement Show 2020

Embed’s Mobile Wallet dominates trends at the Saudi Entertainment and Amusement Show 2020
March 4, 2020

Embed, the leading worldwide supplier of point-of-sale and revenue management systems for the amusement industry, announced that its Mobile Wallet made headlines following its showcase at the recent Saudi Entertainment and Amusement Show 2020 (SEA Show 2020).

Renee Welsh Chief Executive of Embed Solutions Group advised “this year’s SEA Show 2020 marked a new chapter at Embed in the Middle East. With a myriad of new technology breakthrough announcements, like the Mobile Wallet, Mobile Portal and a full dynamic display of our stylish wearable media collections, it was exciting to see Embed’s breakthrough innovations enthusiastically well-received in the Saudi industry at the SEA Show 2020.

“And despite the constant high traffic at our booth, it was refreshing to spend time with existing Embed customers, strengthening our strategic partnerships, as well as welcoming new customers to the Embed family.”

Rosa Tahmaseb, Embed Managing Director, EMEA enthused “we are proud to be the first and only FEC cashless business solution to offer the Mobile Wallet at the SEA Show 2020, and revelling in the enthusiastic response to our new Wearable Media collections from our valued partners, the media and attendees at the show.

“The Mobile Wallet makes Embed the only non-banking finance-payment or loyalty-card business and brand card that sits in the mobile wallet. Embed readers are the only FEC business solution that is Apple IOS & Google Android approved and compliant. It enables any business currently using the Embed TOOLKIT system (Kiosk, game cards, smartTOUCH readers and range of business solutions) to simply add the Mobile Wallet (Mobile Portal) module to their existing business solution and offering to their customers.”

Highlights from the SEA Show 2020:

Welsh presented a session at the SEA Summit entitled “The FEC of the Future”, where she shared emerging technology developments and how these can reinvent the customer experience, as well as operators’ business models.

Welsh and Tahmaseb were also invited by Al Hokair Group to attend the Al Hokair Networking Event. Here, they met Majed Al Hokair and Mishal Al Hokair, owners of Al Hokair Group and key business leaders in the Entertainment industry in Saudi.

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