Embed supports Ticket Time in opening new business and pop-up attractions arcade

October 1, 2020

Embed, a leader of the cashless business management systems and solutions for the amusement and entertainment industries, partnered with Ticket Time to open their new business and pop-up arcade - situated in the Australia Fair Shopping Centre on Queensland’s Gold Coast by providing their integrated cashless business solution.

Ticket Time opened in June 2020, just in time for the school holidays in Australia, immediately encountering the business challenge of Australian inter-state travel restrictions (and border closures), severely impacting tourism revenue. With limited staff, plus the challenge of implementing extensive COVID government-mandated regulations for operation, such as capacity management, guest arrival check-in for tracking and tracing purposes, and social distancing requirements, Luke Phillips, Owner of Ticket Time knew he needed to implement a system that could act as a “staff member” without compromising the customer experience.

Ticket Time took advantage of Embed’s self-service kiosk, giving customers the quick convenience of reloading their game cards and checking balances without having to wait in line. On top of his physical store, Phillips seized the opportunity and worked with a local mall operator to set up a Pop-Up Arcade. The Pop-Up Arcade is unmanned, and anyone with an existing Ticket Time game card can use them at his pop-up arcade.

On opening up a new arcade amid a global pandemic Phillips commented “the biggest improvement that helped our business is installing the Embed Kiosk. With smaller staffing needs during this time, this machine has been so valuable for us because it takes the pressure off our staff in busier times. It’s the best investment machine I have purchased.”

Within six weeks of opening, Ticket Time generated $17,000 in revenue while saving $7,000 in extra wages simply by utilising the Embed Kiosk and cashless system.

Embed Global Head of Sales, Daniel Hudson added “during these uncertain and unprecedented times, I’m so grateful to weather this storm together with partners like Ticket Time, who not only focus on surviving but thriving. It’s incredibly rewarding and inspiring to have partners like Luke Phillips, who view the world through a lens of opportunity.

“Helping our customers lower their operating costs while driving higher profit and achieving their business goals is the core of everything we do at Embed.”

Click here to contact Embed via their entry in the Australasian Leisure Management Supplier Directory.

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