News: Marketing

Industry saddened by death of IHRSA Asia Pacific Director John Holsinger

The fitness industry is paying tributes to John Holsinger, the long-time Asia Pacific Director of the International Health, Fitness, Racquet and Sports Club Association (IHRSA), who died…

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Feb 23, 2022 Education / Fitness / Marketing / Wellness /


World Surf League announces three-year Australian events sponsorship with Coopers brewery

Australia’s largest independent family-owned brewery Coopers has become the official beer sponsor of World Surf League Australia under a new three-year deal announced today. The…

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Feb 21, 2022 ByNigel Benton Events / Marketing / Sport /


Adventure Travel Trade Association moves to facilitate tourism development among forward thinking nations

The Adventure Travel Trade Association (ATTA) has facilitated the signing of declaration for a more transformative future for tourism among countries seeking to build their adventure travel…

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Feb 19, 2022 Environment / Marketing / Tourism /


Ticketmaster and Snapchat offer consumers new way to discover upcoming live entertainment events

Ticketmaster and Snapchat have launched a new way to discover upcoming live entertainment events, with the global ticketing agency partnering on an innovative experience within the Snapchat…

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Feb 17, 2022 Entertainment / Events / Marketing / Technology / Ticketing /


Olympic Council of Asia partners with sport technology firm Bornan

The Olympic Council of Asia has announced that it has partnered with Borrnan Sports Technologies as its information and technology solutions provider for the OCA. The link will see Bornan…

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Feb 16, 2022 Events / Marketing / Sport / Technology /


Google introduces Things to do feature

In a development having major implications for attractions bookings as well as many types of ticket sales, the phasing out of its ‘Reserve with Google’ (RwG) function by search…

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Feb 14, 2022 ByNigel Benton Attractions / Entertainment / Marketing / Technology / Tourism /


New campaign focuses on iconic Australian locations to attract international tourists

A new $40 million national tourism campaign - with the slogan ‘Don’t Go Small. Go Australia’ -focussing on Australia’s natural wonders such as Uluru and the Great…

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Feb 13, 2022 Marketing / Tourism /


Australian Olympic Committee launches digital hub for Beijing 2022 fan engagement

The Australian Olympic Committee has launched TeamAUS Winter Olympic Fan Hub inviting fans to engage in all the action at the Beijing 2022 Winter Olympics. The Fan Hub, powered by Komo, is…

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Feb 11, 2022 Events / Marketing / Sport / Technology /



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