News: Marketing
Hong Kong’s oldest golf course receives UNESCO Cultural Heritage Conservation Award
Hong Kong’s Fanling Golf Course, which is the focus of a contentious reconstruction proposal, has been recognised for its for Cultural Heritage Conservation at the 2023 UNESCO…
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Beyond Activ partners with Leejam Sports Company
Beyond Activ has signed a three-year strategic partnership agreement with Leejam Sports Company - one of the largest operators of sport and fitness centres in the Middle East and owner of…
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Sporting supplier PLAE appoints strategist Mike Ferris as Chief Brand Officer
US-based athletic performance company, PLAE has appointed marketing and strategy leader Mike Ferris as Chief Brand Officer. With 20 years of experience – and named a 2023 Forbes…
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Dubai welcomes record visitor numbers in 2023
Dubai has seen record visitor numbers, witnessed high hotel occupancy and been recognised with a number of tourism achievements in the past year. A review of the sector shows that tourism…
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Leejam Sports secures Fast Company Middle East’s most innovative company award in beauty and wellness category
Leejam Sports Company, one of the largest operator of sports and fitness centres in the Middle East and owner of the Fitness Time brand, has achieved top position in the Beauty and Wellness…
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ASM Global Asia Pacific makes key business development appointment
Aiming to expand its support in the Asia Pacific and Arabian Gulf region, ASM Global Asia Pacific has announced the appointment of highly respected business events professional Tina…
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SPASA acquires Australasian Leisure Management
In a move to strengthen communication and collaboration across the aquatic and leisure industry, the Swimming Pool & Spa Association of Australia Ltd (SPASA Australia) has announced its…
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Elite women’s sport anticipated to generate over US$1 billion in revenue in 2024
Global consultants Deloitte anticipate women's elite sports to generate US$1.28 billion revenue in 2024 - marking the first time that annual global revenues for women’s sport will…
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