News: Marketing
EGYM and Virtuagym partnership delivers integration of club management software
Global fitness technology and corporate fitness leader EGYM has partnered with Virtuagym, a leading provider of All-in-One fitness coaching and club management technology. Overall, the…
read moreAEG Global Partnerships secures new Asian collaborations
AEG Global Partnerships has advised of alliances it has agreed with IG Group, Bacardi and Volvo at its live events venues in Japan and Thailand. The first of these links has seen AEG join…
read moreATEC highlights China visitor recovery slower than expected for Lunar New Year
The Australian Tourism Export Council has highlighted that in what is traditionally a peak period for visitation, this year's Lunar New Year is showing the China visitor market is…
read moreFitness on Demand’s Andy Peat advises of trends to transform businesses in 2024
Andy Peat, Chief Executive of virtual access platform Fitness on Demand has told Australasian Leisure Management that it’s time for the fitness industry to change again. Advising of…
read moreOctober dates confirmed for 24th World Travel and Tourism Council Global Summit in Perth
The World Travel and Tourism Council (WTTC) has confirmed that its 24th Global Summit in Perth will be held from 8th to 10th October. With Perth announced last November as the first ever…
read moreGlobal sport sponsorship market set to grow by US$22.6 billion in years to 2027
The expansion of leagues and the creation of new ones is set to see the global sports sponsorship market increase by US$22.64 billion between 2022 and 2027, accelerating at a compound…
read moreHong Kong fans and officials angry over Lionel Messi’s failure to play during Inter Miami fixture
Fans at a full-house Hong Kong Stadium on Sunday night booed and called for ticket refunds after Argentine football superstar Lionel Messi failed to feature in a friendly game between his…
read moreGoogle Cloud and PMY Group partner with LIV Golf to deliver companion app with generative AI
Google Cloud and the PMY Group have announced a new, multi-year partnership in which Google Cloud will serve as PMY’s technology partner for selected sports, events, and venue…
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