News: Fitness

Viva Leisure advises of Plus Fitness’ expansion in Southeast Asia

Viva Leisure Limited has announced of the advance of its international growth strategy with significant developments through its 100%-owned subsidiary, Plus Fitness International…

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Nov 26, 2024 Finance / Fitness / Retail /

 
 

Technogym to supply equipment for 2026 Olympic and Paralympic Winter Games

Leading exercise equipment supplier, Technogym, will serve as the official supplier for the 2026 Milan-Cortina Olympic and Paralympic Winter Games – marking the 10th time Technogym…

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Nov 25, 2024 Events / Fitness / Sport /

 
 

Chief Executive named for merged Self Esteem Brands and Orangetheory business

Purpose Brands LLC - the newly renamed entity for the merger of Orangetheory Fitness and Anytime Fitness parent business Self Esteem Brands - has announced the appointment of Tom Leverton…

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Nov 22, 2024 Finance / Fitness / Marketing / Retail /

 
 

Core Health and Fitness takes legal action to protect fitness industry from unlawful conspiracy

Core Health and Fitness - a vertically integrated global manufacturer and distributor of fitness equipment, has taken legal action to protect the fitness industry from unlawful conspiracy.…

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Nov 21, 2024 Fitness / Legal /

 
 

Westin Hotels & Resorts encourages guests to maintain their fitness routines

Westin Hotels & Resorts, part of Marriott Bonvoy's portfolio of over 30 hotel brands, is encouraging guests to maintain their fitness routines via the WestinWORKOUT initiative in…

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Nov 14, 2024 Fitness / Hospitality / Tourism / Wellness /

 
 

Alta Global partnership with UFC Gym looks to drive pathway from mixed martial arts fandom to participation

NSW-founded martial arts and combat sports training technology company Alta Global has partnered with the UFC Gym Group in an initiative that aims to create a pathway from mixed martial…

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Nov 12, 2024 ByNigel Benton Fitness / Marketing / Sport / Technology /

 
 

Belgravia Health and Fitness’ Ian Jensen-Muir reflects on fitness’ changing franchising landscape

Having presented at a series of fitness industry conferences around the world this year, Ian Jensen-Muir, Chief Executive of Belgravia Health & Fitness has shared his personal insights…

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Nov 12, 2024 Aquatics / Fitness / Marketing / Retail / Wellness /

 
 

KX Pilates announces expansion into Japan

KX Pilates, Australia's largest Reformer Pilates brand, has announced its expansion into Japan. Under a master franchise agreement with Atsuyuki Tsuchiya, former President of Fast…

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Nov 5, 2024 Fitness / Retail / Wellness /

 
 

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